APP STORE OPTIMIZATION..
the only book you need to read about App Store Optimization (period)
- How to do proper app store optimization, the mistakes developers are making and how costly those mistakes really are.
- How to use app store optimization tools properly and why some ASO tools may be affecting your understanding of your REAL ranking opportunities.
- The real power of app reviews in the algorithm, and how apps like Flappy Bird really achieved the ranking they did.