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the only book you need to read about App Store Optimization (period)

  • How to do proper app store optimization, the mistakes developers are making and how costly those mistakes really are.
  • How to use app store optimization tools properly and why some ASO tools may be affecting your understanding of your REAL ranking opportunities.
  • The real power of app reviews in the algorithm, and how apps like Flappy Bird really achieved the ranking they did.
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