Day #2 of Black Hat App Store Challenge

  Today is the day where we start to take actions to later on showcase how the App store has no way to detect legit traffic vs fake. Although I believe the app store CAN detect black hat, I have the feeling the people behind the App store strategy just don't "care" about it. I personally think App stores...

Day #1 of Black HAT App Store manipulation

  The goal is simple, to manipulate the App Store Algorithm in 7 days or less. 3 apps, 2 app stores )Apple and Google Play,) different niches, different industries, different strategies. NONE OF these strategies are White hat… this means, I will be doing everything in my power to manipulate the app store using techniques that take advantage...

Is Black Hat ASO Real?

When I wrote about this almost 2 years ago, I had very little clue that black hat could even be considered a term in the app industry. Hey! Nobody even knew about ASO, let alone about black hat tactics. So what is black hat ASO? Black hat is the art/science/scheme of manipulating search algorithm results by bending...

Global ASO: A Brilliant Opportunity plus Some tips for success

Trivia: Only one-seventh of the world’s populace speaks English? Also, about 340 million speak English as their first language (source: Ethnologue). With this in mind, it leaves more than six billion people who won’t get the message if you have the English-only attitude towards your app. If you sell a service or apps that are available international,...

ASO 2017: How To Dominate The App Store’s Search Results

From its earliest day, the app store’s core search algorithm offered the most relevant and most organic search results quickly and accurately on a simple app with a good app icon that has now become synonymous with the mobile search giant's business. Searching amidst the world's vast data, both Google and Apple cleverly cataloged and categorized...