This is when we start from zero and check your app by doing market research, defining your app’s keywords and the weak keywords. In addition
we observe your strategy in different stores and design the right ASO strategies for your app. This includes a full Keyword research process that is when usually companies get it wrong.
Keyword Research is clearly one of the main reasons why we offer App Store Optimization service.
As part of this Audit we generate the top keywords you should target. As part of this service we offer 2 different list of keywords.
An aggressive keyword approach and conservative approach depending on your objectives.
This Keyword research is done for both the Apple App Store and Google Play Store.
The importance of keyword research is vital for app success.
App store optimization STARTS with proper Keyword Research and to achieve the right keywords you need a serious strategy that can help you to improve your chances of increasing your organic traffic.
– We mainly use 3 tools… get ready for this because it is going to be messy.
Google Keyword Planner
Our data base developed from analyzing 200+ apps a month
The goal is to find the best keywords for your app while trying to achieve a realistic result. Sounds awesome… well hold your horses.
It is not so easy… you see although there are great keywords out there, it is not always easy to find keywords that have good traffic and competition level which brings a positive result.
So the goal here is to find:
Not very broad keywords
Related keywords to your topic/niche
Keywords where there is a real opportunity to rank